Wine Table Magazine
From concept to print, I designed the Wine Table Magazine, creating a cohesive and inspiring editorial experience.
The Project
Over an extended period, I was responsible for the graphic design of 13 issues of Wine Table, a wine magazine published as a supplement in Dagens Industri, Sweden's leading business newspaper. Each issue reached 75,000 readers. The role involved close collaboration with editors to maintain a consistent visual identity that matched both the content's tone and the target audience.
As the sole designer, I had full responsibility for everything from concept development to layout and typography. The work called for a balance between creative expression and clear structure, always with a focus on an inspiring reading experience and a strong connection between editorial content and advertiser goals.